Organic Growth Marketing
Organic traffic that compounds — from Google, Yandex, and AI search.
Offered worldwide · delivered remotely · fixed-scope packages
An ongoing marketing package focused on one channel that keeps paying after you stop spending: organic search. We grow qualified traffic from Google, from Yandex for Russian-speaking markets, and from the AI engines that increasingly answer instead of linking.
Paid traffic stops the moment the budget does. Organic traffic works the other way: every article, optimized page, and earned mention keeps bringing visitors for years. The difficulty is that organic growth requires strategy, content, technical work, and measurement to move together — most companies have one or two of those and stall on the rest.
Steply’s organic growth package covers the whole loop. We research what your customers actually search for, plan content and pages around that demand, produce or optimize content, keep the technical side healthy, and build the local and authority signals search engines reward. For Russian-speaking markets we add Yandex, which ranks by different rules — regional targeting, behavioral factors, Yandex Business, and Webmaster tools — so you do not leave that traffic to competitors. And because AI assistants now shape discovery, every piece of content is also structured to be cited by ChatGPT, Perplexity, and Google AI Overviews.
Everything is tracked in a monthly report tied to business outcomes: qualified visits, leads, and revenue attributed to organic. The package is offered worldwide as a monthly retainer, so the plan adapts as results come in.
/ Why it matters
What you get
Three organic channels, one plan
Google for global reach, Yandex for Russian-speaking markets, and AI search for the queries assistants answer directly.
Content built on real demand
Keyword and intent research drives every page and article, so you rank for what customers actually search for.
Local visibility where you sell
Google Business Profile, Yandex Business, and location pages put you on the map in the regions that matter.
Reporting tied to revenue
Monthly reports connect rankings and traffic to leads and sales, so organic marketing is judged on business results.
/ How we work
Our process
- 01
Research & strategy
We analyze your market, competitors, and search demand in Google and Yandex, and set a 6–12 month content and page plan.
- 02
Foundation
We fix technical issues, set up Search Console, Yandex Webmaster, analytics, and business profiles, and optimize existing pages.
- 03
Content & authority
We produce and publish content, build internal links, and earn mentions and links that grow authority.
- 04
Measure & scale
Monthly reviews double down on what brings leads, expand into new topics, and adjust to algorithm changes.
/ In practice
Common use cases
- Companies reducing dependence on paid ads
- Businesses selling in Russian-speaking and CIS markets via Yandex
- Local service businesses in Google Maps and Yandex Maps
- B2B firms building a content engine for lead generation
- E-commerce stores growing category and product organic traffic
- Startups establishing topical authority in a new niche
/ Packages
Choose your scope
Every package is a fixed-price quote, agreed before work starts. Not sure which fits? Start with the first tier — its findings carry into any package you choose next.
Starter
For small businesses and startups that need the fundamentals and a steady content rhythm.
Monthly retainer
- Keyword and competitor research for Google (and Yandex if relevant)
- Technical health monitoring and fixes
- Optimization of existing key pages
- Two SEO-driven content pieces per month
- Google Business Profile / Yandex Business setup and maintenance
- Monthly report: rankings, traffic, leads
Growth
For companies where organic search is a primary lead channel and needs to scale.
Monthly retainer
- Everything in Starter
- Full content strategy with topic clusters and pillar pages
- Four to six content pieces per month, structured for AI citation
- Google and Yandex targeting with regional optimization
- Link building and digital PR for authority
- Conversion tracking and landing page optimization
Scale
For multi-market or multi-language businesses that want organic to drive the majority of growth.
Monthly retainer
- Everything in Growth
- Multi-language and multi-region strategy with hreflang
- High-volume content production with editorial oversight
- Programmatic SEO for catalogs, locations, or integrations
- Dedicated strategist and bi-weekly strategy calls
- Executive reporting with revenue attribution
/ FAQ
Frequently asked questions
Why include Yandex — is Google not enough?
If any of your customers search in Russian, Yandex holds a large share of that market and ranks by rules that differ from Google: stronger regional signals, behavioral factors, and its own Webmaster and Business tools. Optimizing for both gives you traffic competitors who only think about Google never see. If your market has no Russian-speaking audience, we simply leave Yandex out.
How is this different from your SEO & GEO package?
The SEO & GEO package is primarily a project that fixes foundations and makes your site citable. Organic Growth Marketing is the ongoing channel work on top: continuous content production, authority building, local optimization, and month-over-month growth management. Many clients start with the foundation and continue with the retainer.
How soon does organic traffic grow?
Early wins from technical fixes and page optimization appear within 4–8 weeks. Consistent content usually shows compounding growth from month 3–4 onward, and the results keep building as long as the work continues. We set realistic monthly targets during the strategy phase.
Do you write the content or do we?
Either. Our team can research, write, and publish content in English, Russian, or Armenian, with your experts reviewing for accuracy. If you have in-house writers, we provide briefs, structure, and optimization so their work ranks and gets cited.
Is there a minimum commitment?
Organic growth is a compounding channel, so we ask for a 3-month minimum on retainers. After that it continues month to month, and you keep all content, rankings, and accounts if you ever stop.
Explore other services
Website Redesign & Refactoring
Your existing website — rebuilt to look modern, load fast, and rank.
Learn moreSEO, GEO & AI Visibility
Be found in Google — and be the answer in ChatGPT, Perplexity, and AI Overviews.
Learn moreBusiness Automation
Eliminate repetitive work. Free your team for what matters.
Learn moreAI Solutions
Practical AI that pays for itself — not experiments.
Learn moreCustom Development
Software built for your business — not the other way around.
Learn moreStrategic Consulting
A clear technology roadmap instead of expensive guesswork.
Learn moreReady to get started?
Book a free consultation — we'll discuss your goals and map the fastest path to results for your business.
Book a Call