If you have an idea and want a working SaaS
AI SaaS Build
From idea to paying customer
AI SaaS Build is a 3-month online program for founders and product builders. With a mentor who has shipped products, you go through the whole chain — from validating the idea to a launched SaaS with payments, onboarding, analytics, a converting landing page and a plan for the first paying customers. Most of the code is written by Claude Code and Cursor; you design, decide and launch.
- Multi-tenant architecture: teams, roles, plan limits
- Subscriptions, trials and payments with Stripe
- Landing page, analytics and a 90-day growth plan
- Level
- Intermediate · Basic experience building with AI tools
- Duration
- 3 months
- Format
- Online · Individual (1:1) or a group of 2–3 people
- Language
- Armenian
- Schedule
- 2 sessions a week · 90 minutes each
Launch a subscription product: architecture, payments with Stripe and your first customers.
Building a prototype is easy today. Launching a SaaS with paying customers is not. Building a SaaS is not one problem but a chain of them: a multi-tenant data model, subscription billing that survives plan changes and failed payments, onboarding that gets users to value fast, emails that bring them back, analytics that show what is working, and a landing page and launch plan that bring the first customers. Most solo founders get stuck somewhere in that chain.
The first month is the business: validating the idea and interviewing customers, defining the smallest product people will pay for, choosing a pricing model and designing the architecture. In the second month you build the product itself with Claude Code, Cursor and a modern stack: workspaces and teams, roles and permissions, Stripe subscriptions, plan limits, trials, invoices, transactional email, admin tools and product analytics.
The third month is the launch: a landing page that explains and sells, the basics of SEO and AI search, launch channels, a feedback loop with the first users and a 90-day growth plan. You finish with a launched SaaS product, working payments and the practical knowledge to grow it — or to repeat the whole thing for the next idea.
The program runs online, in Armenian, individually or in a group of 2–3. It requires basic experience building with AI tools — the AI Vibecoding course or a comparable project of your own. If you already have a working prototype, we start from it.
/ Who it's for
This course is for you if
- Founders and indie hackers with a SaaS idea to validate and launch
- Developers who want to ship their own product instead of client work
- Product managers who want to build and launch on their own
- Owners of existing businesses who want to turn an internal tool into a sellable product
- AI Vibecoding graduates ready for the business layer
Choose another course if
- If you are just starting to explore AI and want to understand the tools first, your course is AI Discover.
- If you have never built anything with AI tools, start with AI Vibecoding — it gives you exactly the foundation required here.
/ Outcomes
By the end you will be able to
- Validate a SaaS idea and define the minimum sellable product
- Design a multi-tenant architecture with workspaces, roles and plan limits
- Implement subscriptions, trials, invoices and failed-payment handling with Stripe
- Build onboarding, lifecycle emails and product analytics that show activation and churn
- Launch a landing page optimised for Google and AI search
- Run a launch, collect feedback and work a 90-day growth plan
/ Three months
How the three months go
- 1Month 1
Validation and architecture
Customer interviews, the scope of the minimum sellable product, pricing model and positioning. Multi-tenant data model, roles, plan limits and project structure. By the end of the month you have a validated idea, a price and an architecture AI tools can implement.
- 2Month 2
Product and payments
Workspaces and teams, invitations and permissions, Stripe subscriptions, trials, webhooks, invoices and failed payments. Onboarding, transactional email, admin panel and product analytics. By the end of the month the product is already taking payments.
- 3Month 3
Launch and growth
Landing page and conversion, the basics of SEO, GEO and AI search, launch channels and first customers. A feedback loop, improvements and the 90-day growth plan you continue with after the course.
/ Curriculum
Program modules
The order and depth of each module adapt to your background and goals — this is the default path most students follow.
- Module 01
From idea to sellable product
- Validation and customer interviews
- Scope of the minimum sellable product
- Pricing models, plans and trials
- Positioning and messaging
- Module 02
SaaS architecture
- Multi-tenant model: workspaces and teams
- Roles, permissions and plan limits
- Authentication, invitations and SSO basics
- Admin panel and support tooling
- Module 03
Payments with Stripe
- Subscriptions, trials and plan changes
- Webhooks and syncing payment status
- Invoices, taxes and failed-payment handling
- Taking payments from Armenia and from international customers
- Module 04
Onboarding, email and analytics
- Onboarding and the path to activation
- Lifecycle emails and notifications with Resend
- Product analytics with PostHog: activation, retention, churn
- Collecting feedback and setting priorities
- Module 05
Launch and growth
- Landing page and conversion
- SEO, GEO and AI search basics
- Launch channels: Product Hunt, communities, direct sales
- The 90-day growth plan and first customers
/ Tools
What you'll work with
- Next.js
- TypeScript
- PostgreSQL
- Stripe
- Supabase / Neon
- Resend
- PostHog
- Claude Code
- Cursor
- Vercel
/ Final project
What you leave with
A launched SaaS product with working subscriptions, onboarding, analytics and a public landing page, plus a 90-day growth plan. If you arrive with a finished prototype, we start from it.
Examples of what students build
- A B2B tool for small teams: workspaces, invitations and monthly plans
- A niche SaaS for your industry: records, reports and a customer portal
- An AI-powered service: plans with usage limits and API keys
- A marketplace or booking platform: users on both sides and payments
/ How the training works
How the three months are organised
The same format for every course and for both pricing tiers — only the number of students and the start date differ.
- Sessions
- 2 sessions a week · 90 minutes each. About 36 hours of live sessions over 3 months.
- Between sessions
- Between sessions: a practical assignment on your own project, reviewed by the mentor, and answers to your questions in a shared chat.
- Where
- Google Meet or Zoom with screen sharing; sessions are recorded and stay available to you for the whole course.
- Mentor
- An engineer who builds automation, AI systems and web applications for Steply’s clients every week. One mentor leads your course from the first session to the final project.
- Your project
- From the second month every session is built around your own project — the course ends with it working, not with a quiz.
Start
- Group
- Individual format starts on any day
What you need
- A laptop or desktop — Windows, macOS or Linux
- Stable internet, camera and microphone
- Free tiers of the tools: accounts are created and set up together in the first session
/ Pricing
Format and price
AI SaaS Build runs 3 months, online, in Armenian. The program is the same in both formats; the price is per month and is paid monthly.
Individual
One mentor, one student. Schedule, examples and project adapted to you.
75 000 AMD
per month · 3 months
225 000 AMD in total for 3 months
- Start on any day — the schedule is agreed with you
- 2 sessions a week, just for you
- Pace and emphasis of the program set by your goal
- Final project built on your real task or idea
Small group
2–3 students, one shared start. Same program, shared sessions, lower price.
50 000 AMD
per month · 3 months
150 000 AMD in total for 3 months
- The group starts together on the announced date
- 2 sessions a week on a fixed schedule
- Never more than 3 students — the mentor’s attention for each
- Everyone works on their own project
/ Application
Apply for AI SaaS Build
Fill in the form and a mentor replies within one working day to confirm your level, agree on a start date and answer anything still open. Sending the form commits you to nothing — nothing is paid until you decide to start.
What happens after you send the form
- 1
You send the form
It takes about two minutes. Nothing is paid and nothing is confirmed at this stage.
- 2
We reply within one working day
By email, phone, Telegram or WhatsApp — whichever you pick in the form.
- 3
A short intro call
About 20 minutes: we go through your level and goal and confirm the course and format genuinely fit you.
- 4
Schedule and start
We agree on days and times, send the payment details for the first month, and your program begins.
/ FAQ
Frequently asked questions
Do I need a validated idea before I start?
No. The first module is validation. If you arrive with an idea, we test it; if you arrive without one, we go through how to find and evaluate one together. But you must be ready to build a real product, not a classroom exercise.
What experience is required?
Basic experience building with AI tools: the AI Vibecoding course or a comparable project of your own. You do not have to write code fluently by hand, but you should be comfortable reading code and working in an editor and in Git. On the intro call we check together that the program fits you.
Can I take payments from Armenia?
Yes. We cover Stripe as the main provider and discuss the alternatives and company-registration options that work for founders in Armenia and the region, including how to take payments from international customers.
Is three months enough to launch?
Enough to launch a focused first version, which is the goal. The program is built around cutting scope hard, moving fast with AI and shipping something people will pay for. Growth comes after that, and you finish with its 90-day plan.
I already have a working prototype. Can I join?
Yes. If you have already built with AI tools, we start from your existing product and focus the program on architecture, payments, launch and whatever it is missing.
How much of the code will I write myself?
Most of the code is generated by Claude Code and Cursor, and that is deliberate. Your job is architecture, specification, review and decisions — the skills that determine whether an AI-built product works with real customers.
How do the sessions work?
Online, 2 sessions a week of 90 minutes each, over video call with screen sharing. Between sessions you build your product while the mentor reviews the code and the architectural decisions. Sessions are recorded.
How much does the program cost, and how is it paid?
Individual format 75 000 AMD per month, group of 2–3 people 50 000 AMD per month. The program lasts 3 months and is paid monthly. Tool costs — Stripe fees, paid AI plans, a domain — belong to your product and are not included in the program price.
/ The other two courses
Not your course? One of these two is
If you are just starting to explore AI
AI Discover
AI as a working tool
Confident daily work with AI and a working automation for your job
View programIf you want to build applications with AI
AI Vibecoding
Build your application with AI
Your own working web application — deployed, at a public address
View programReady to start AI SaaS Build?
Apply and a mentor will get in touch within one working day to confirm the course fits, agree on a schedule and answer your questions.